#99 in the HPT Video Series
Neil Rackham is known throughout the world as a speaker, writer and seminal thinker on sales and marketing issues. Three of his books have been on the New York Times best seller list and his books have been translated into over 50 languages.
He is especially known for SPIN Selling – and he shares with us some background regarding the research effort in the 1970s on that, in the 84 minute video.
You can see my Blog Post introducing this video, on my website – here – and link to the YouTube video now available.
Some of the Key Points in This Video
I’ve highlighted 11 key points in this downloadable GIF…
Human Performance Technology
The HPT Video Series
The HPT Practitioner and HPT Legacy Video Series … now the HPT Video Series …was started by Guy W. Wallace in 2008 as a means of sharing the diversity of HPT Practitioners, and the diversity of HPT Practices in the workplace and in academia.
HPT – Human Performance Technology – is the application of science – the “technology” part – for Performance Improvement. As the late Don Tosti noted, “All performance is a human endeavor.”
Whether your label for HPT is that, or Performance Improvement or Human Performance Improvement, it is all about Evidence Based Practices for Performance Improvement at the Individual level, the Team level, the Process level, the Department level, the Functional level, the Enterprise level, and at the level of Society/World.
HPT Practitioners operate at all of these levels, as this Video Series clearly demonstrates.
Although ISPI – the International Society for Performance Improvement is the professional home of many HPT Practitioners – the concepts, models, methods, tools and techniques are not limited to any one professional affinity group or professional label.
ISPI just happens to be where I learned about HPT – and has been my professional home since 1979.
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