Video: Alex Salas interviews Bob Branson About the Origins of ADDIE

Dr. Robert K Branson

Dr. Robert K Branson was the principal researcher responsible for the quintessential instructional design model known as the Interservice Procedures for Instructional Systems Development or IPISD. This model is the most reference resource for the origin of the Analysis, Design, Development, Implementation and Evaluation or ADDIE framework. Dr. Branson goes off-the-cuff about the IPISD and where his original concept Analysis, Design, Development, Implementation and Control or ADDIC was misinterpreted.

This video is 46:09 minutes in length…

CATCH OFF-THE-CUFF ON PODCASTS HERE https://anchor.fm/atdcfl

From Alex’s amazing collection of video interviews – here.

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One thought on “Video: Alex Salas interviews Bob Branson About the Origins of ADDIE

  1. Priceless.

    I tried to contact Bob on the email address that worked for years (robertkbranson@gmail.com) but oit bounced. Anyone have one that woks?

    Roger Kaufman, Ph.D., CPT, ABPP, Professor Emeritus, Florida State University,

    Fellow, American Psychological Association, Fellow, American Educational Research Association.

    1123 Lasswade Drive, Tallahassee, Florida 32312;

    Email: roger@megaplanning.com or rkaufman@nettally.com; or rkaufman@fsu.edu.

    Phone: 850-386-6621 or 850-386-6874; FAX: 850 422-2722.

    I am honored that The International Society for Performance Improvement (ISPI) has created the Roger Kaufman Award for the continual achievement of measurable positive societal impact by an individual or organization”.

    Please see any of my 41 books on Amazon.com

    Like

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